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MALACAÑAN PALACE
MANILA

BY THE PRESIDENT OF THE PHILIPPINES

[ Proclamation No. 372, May 3, 1994 ]

DECLARING THE MONTH OF MAY AS PHILIPPINE ADVERTISING MONTH

WHEREAS, the Advertising Board of the Philippines (ADBOARD) serves as the umbrella organization and the governing body of the advertising industry of the Philippines;

WHEREAS, in line with the principle of People Empowerment, the ADBOARD has taken upon itself the role of the self-regulatory body of the entire advertising industry, thus protecting the interest of the consumers by imposing discipline among the different advertising sectors in the industry;

WHEREAS, the Adboard is celebrating its twentieth anniversary in May this year and thus, it would be fitting to protect the role advertising plays not only as a source of consumer information and a legitimate promotional tool but also as a valuable help to business in achieving the goals of Philippines 2000.1aшphi1

NOW, THEREFORE, I, FIDEL V. RAMOS, President of the Philippines, by virtue of the powers vested in me by law, do hereby proclaim the month of May as “Philippine Advertising Month”.

IN WITNESS WHEREOF, I have hereunto set my hand and caused the seal of the Republic of the Philippines to be affixed.

Done in the City of Manila, this 3d day of May in the year of Our Lord, nineteen hundred and ninety four.

(Sgd.) FIDEL V. RAMOS

By the President:

(Sgd.) TEOFISTO T. GUINGONA, JR.
Executive Secretary

The Lawphil Project - Arellano Law Foundation

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